Two new consultants join our growing team

February 20, 2012

We’re happy to welcome two new consultants into the Stamford fold. Chris Gray joins our Melbourne office with a strong background as a UX researcher and strategist gained from working within research and UX agencies for the past seven years.

Our Canberra team has welcomed Terri-Anne Simmonds. Terri-Anne has been responsible for the operation of high profile Departmental and Ministerial websites. She also has a keen interest in social media and how it can be used by business and government to improve communication.

Welcome to the team Chris and Terri-Anne!


The changing face of in-store shopping

February 17, 2012

Retailers world over, face customers armed with their internet-enabled mobile devices as they browse the aisles of the shop. On the face of it, this changes the competitive landscape for retailers, as shoppers can compare prices with a store just down the road, or their international rivals to make sure they are getting the best deal. But it’s not just about price – another common behaviour is checking reviews and getting further details on a product.

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Australian retailers, this is your last chance

January 23, 2012

a row of several road bollards with a santa hat on each

If you’re a retailer, this year might be your last chance to take advantage of your online and mobile channels. If you don’t, you’re going to miss out.

It shouldn’t be a surprise to anyone that a record number of Australians did their Christmas shopping online last year. More  Australians chose online to discover interesting products, conduct research, avoid crowds, and save both time and money.

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BigW and the end-to-end Christmas shopping experience

December 20, 2011

Christmas shopping can be an overwhelming and stressful experience. It involves stalking the carpark looking for that elusive empty spot, fighting the masses for that right gift, followed by lines and more lines at the checkout. Is it any wonder that Australians are turning to online shopping in droves?

By offering a stress free end-to-end experience, you can help to build brand loyalty with existing customers and increase revenue by reaching out to a broader range of customers who cannot access your physical store. But what happens when a retailer doesn’t get the end-to-end Christmas shopping experience right?
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The Attitude Adjusters

December 15, 2011

It was late at night, and over cookies and tea, we were preparing for a presentation at OzeWAI 2011 about Dealing  with the 7 Attitudes to Accessibility. It was a tough topic – culture change is hard. It’s not an overnight process, there’s no magic wand, and regardless of whatever idea you’re introducing, it all boils down to people and how they react to that idea.

As always, we found the answer was in asking the right questions: Who are you dealing with, why do they think that way, and what can you do about it?  Immediately a flood of stories, hilarious situations and tactics burst forth – and with that, the Attitude Adjusters card pack was born.

three of the cards showing the weapon of mass instruction, health potion and ninjas

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